Speaking of selling software, we should choose a simple and effective way. As a senior software author, I deeply understand that it is not that easy to sell software to users. The conversion rate is very low, sometimes 1:100 or worse. This article will show you some tips to help you improve your sales.
Build Up a Website
Everyone who owns an online business should have a website. It is a place for you to show your product and service. Basically, the site needs a simple architecture with useful content. Remember to optimize your pages with inside links and keywords to assure people can find what they are looking for in few clicks.
Article Marketing
Once you have a website, the next step is to promote it. Needless to say, article marketing is a popular way to promote both sites and products. In this section, you should write useful content for your readers. Do not just publish a brief intro of your product; try to let people know what they really need and why they should pick up your product. Also, do not forget to link back to your site.
Email Marketing
Indeed, more and more people are disturbed by junk emails, so how to prevent your emails from being threw into the junk box is quite important. The first thing is not to send email to anyone who did not subscribe it. The second thing is like I mentioned before, you should write some useful content instead of brief intro of your product or service. The third thing is remember to leave your signature and make a link to your website.
Submit Software to Download Sites
Well, most people will probably say they have been doing this for years manually. Manually?! Yes, it is a tedious job to manually submit software to download sites, and we keep doing it only because it will somehow improve our sales. But now, we have a better choice, we can auto submit software by a software submission tool. Simply speaking, it will package your software into a pad file, and auto submits it to about 1000 download sites automatically.
Conclusion
In this article, we have learned some tips on selling software. No matter you just begin doing this or you have been doing this for years, I hope this article will help you out. If you have any problems, just leave a comment.